Spotlight on Natural Minor

Product-Based Differentiation Campaign

Targeted Marketing & Cross-Promotion

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Natural Minor

Lee Oskar Harmonicas – Altered Tunings

Spotlight on the Natural Minor and the genres you can play with this altered tuning:  Similarly, this campaign focuses on the important selling point that the Natural Minor harmonica, with its five altered notes, is a natural choices for playing minor music in the following genres: MINOR BLUES, REGGAE, SKA, LATIN, FUNK, R&B, HIP HOP. Digital promotions and social media messaging can draw from educational videos and resources available on leeoskar.com .

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A Harp for Every Music Genre

Not just Blues & Folk!

Fully stocked? Carrying the full Lee Oskar Harmonica System (with altered tunings) helps find the sound that is right for your customers. Lee Oskar Harmonicas offers four distinct tunings allowing players to explore nearly any genre of music with the support of expert online educational resources!

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Melody Maker™

The Melody Maker™, with its three altered notes, is great for playing Major scale melodies.

Choose this harmonica to play:
R&B, COUNTRY, REGGAE, POP, JAZZ, LATIN, AFRO, CLAVE, SKA (Not recommended for BLUES)

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Harmonic Minor

The Harmonic Minor, with its five altered notes, is ideal for playing World Music.

Choose this harmonica to play:
EASTERN EUROPEAN, GYPSY, YIDDISH, ASIAN, TANGO, REGGAE