Marketing Center

This digital hub provides an array of support and sales-inspiring materials to get the most out of our brand.

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Resources for Distributors, Retailers & Sales Teams…

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  • Resources for Distributors, Retailers, & Sales Teams
  • Product Support
  • Campaign Materials
  • Multimedia

In addition to marketing support, we offer extensive product support online.  For other questions not answered by our online resources, our customer service department can directly answer product questions from retail customers, or help with any technical issues that may arise.

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Music Makes The World Go Round

As an instrument, the harmonica is uniquely suited to everyone. If you can breathe, you can play. It is the most portable musical instrument on the planet, shared by cultures across the globe for nearly 200 years! For generations, the harmonica has been an endless source of joy to so many people around the world who love to make music for fun and professionally.

At Lee Oskar Harmonicas, our goal is to continue that great tradition. As a retailer, you have a tremendous opportunity to sell our harmonicas as a powerful tool, essentially an “orchestra in your pocket,” that can go anywhere with you. Although harmonicas may sometimes be misclassified or misperceived as an accessory or even a toy (!), the fact is, the harmonica is an amazing and versatile musical instrument, ideal for making melodies, coming up with hook-lines, and playing many different musical genres with ease.

Use these Lee Oskar Harmonicas tools and resources to give you ideas for in-store promotions, and together we can help change the perception of the consumer and spread the understanding that Harmonicas are FOR ALL, FOR LIFE!

Key Selling Points

Up-Sell Lee Oskar Harmonicas Creatively

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A Harp for Every Customer – Carry the full system to maximize sales potential!

Encourage sales teams to match the musical interests of their customers to our product line. Use our Harp/Genre chart as a sales tool to explore our altered tunings and inspire musical exploration or experimentation. (It pays to carry our full line of products)

Lee Oskar Harmonicas Featured Artist Keb' Mo'

Instruments – The Guitarist’s New Best Friend and Beyond!

Harmonica harmonizes with just about any instrument. Up-sell Lee Oskar harps with Guitar, Ukulele, Bass, Piano, Percussion and more!

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Strategic Product Placement

Harps are instruments that open up a world of musical possibilities, not merely accessories that are hidden behind a counter. Lee Oskar Harmonicas can be effectively paired and displayed with many other types of instruments, to help consumers make the connection.

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Special Effects

Guitar effect pedals, when paired with harmonica, can give musicians a whole new sound! We encourage cross-promotions to inspire experimentation with effect pedals and other accessories that will add variety to music and amp up artistry.

Gifts & Impulse Buys

Lee Oskar Harmonicas make the perfect gift all year long, for music lovers spanning all ages, genres and skill levels. And … the person “who has everything”.