Postcards & Rack Cards – In-store displays

Tools & Resources For Retailers


Building In-Store Awareness

Get more eyes on the prize! Harmonicas can be a miscategorized as a ‘niche’ instrument, and sometimes can be a challenge to sell as typically they are under a glass display case to prevent light fingers from walking them out the door.

Our goal is to help retailers to build “In-store awareness” of our products and generate interest back to the display case.

The following card print materials contain ‘print-ready’ quality PDF downloads. We also provide links to the original files and fonts used to create them for additional global localization and translation.

Postcard / Rack Cards can be printed back to back to combine information and make it readily available for customers.


Using engaging print media to build product awareness:

Lee Oskar Harmonicas – Music Genres Association Chart


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Print these 4″x6″ (10cm x 15cm) cards to promote in-store and allow customers to quickly make music genre associations to the proper Lee Oskar Harmonicas model that suits them.

Lee Oskar Harmonicas – Sample Keys Chart


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This informational 4″x6″ (10cm x 15cm) card provides a quick, helpful overview of the 4 Lee Oskar Harmonica models in sample keys with a handy key chart to show the variations in note adjustment between them.

Lee Oskar Harmonicas – The Guitarist’s New Best Friend


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This informational 4″x6″ (10cm x 15cm) card gives a visual association of the Lee Oskar Harmonica as a supplemental instrument for guitar players and songwriters. Featuring the Lee Oskar Harmonicas neck rack and a quick overview of the 4 models and their associated music genres.

Lee Oskar Harmonicas – With Guitar


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This portrait of famous blues artist, “Keb’ Mo'” is a 4″x6″ (10cm x 15cm) card which makes a strong argument that Lee Oskar Harmonicas are fun and easy to play with guitar; perfect for songwriters and players in any musical genre.

Lee Oskar Harmonicas – With Effects


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This 4″x6″ (10cm x 15cm) card features Ketch Secor, (frontman of “Old Crow Medicine Show”) and a row of guitar effects. This cross-product imagery shows that guitar effects have more than one use, and are ripe for experimentation especially with our harmonicas.

Lee Oskar Harmonicas – Get the Low Down


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This 4″x6″ (10cm x 15cm) card features upcoming marketing for the Lee Oskar Harmonicas line of Major Diatonic harmonicas in additional Low keys.